Mouser Allies with Arduino in Global Distribution Partnership

Mouser Electronics, Inc. has teamed with Arduino in forming a worldwide distribution partnership

February 2, 2011

Mouser Electronics, Inc., known throughout the industry as a top global design engineering resource for semiconductors and electronic components, has teamed with Arduino in forming a worldwide distribution partnership. Arduino is a highly regarded open-source physical computing platform based on flexible, easy-to-use hardware, and software.

The new global distribution agreement with Arduino gives Mouser a single-board computing solution with a 100,000-user-strong design community. In addition, it offers a cross- development platform centered on the Atmel AVR 8-bit microcontroller, especially well suited for expanded functionality by simply adding one of the various “shields” to the main Arduino board. What simply started as a project in Italy in 2005 for Arduino has since turned into an open-source hardware movement. Today, there are thousands of Arduino projects ranging from electric meters and robotics, to Arduino-based gadgets that indicate when your plants need water.

“We see Arduino as a development tool where engineers can use their technical and creative skills to make a concept come alive,” states Russell Rasor, Mouser Vice President of Advanced Technology. “What makes Arduino especially attractive to the electronics design marketplace is the sheer volume of projects and ideas shared by its users… Add to that its low-power requirement, you can see why Arduino is garnering so much attention within the electronics design community.”

Massimo Banzi, Arduino co-founder further added, “Allying with Mouser instantly extends our reach into the global engineering design community by making our products more readily accessible through their industry-leading catalog and website. Positioning our products where designers already go in search of the newest products and technologies makes perfect sense for us strategically and supports our goals of future growth.”