New partnering model from HP

HP today extended its Always On Support with a new partnering model that expands sales and service delivery opportunities for partners to drive business growth and increase profitability.

July 12, 2011

To address customer requirements, partners need access to a broad spectrum of technology services ranging from desktop deployment to hybrid cloud, from basic maintenance to strategic consulting.

HP ServiceONE is a new specialisation within the industry-leading HP Preferred Partner program that enables partners to significantly expand their technology services portfolio or offer co-branded services with HP. In addition, partners can take advantage of HP’s redesigned rewards scheme as well as life-cycle support metrics to further increase revenue opportunities and reduce risk.

“Partners want to boost their bottom line by delivering innovative services that address every customer need, whether it’s data center design or everyday support,” said Leon Erasmus, HP Technology Services Country Manager, South Africa. “With ServiceONE, HP is expanding partners’ business opportunities by enabling them to deliver high-value services while capitalising on HP sales, technical and marketing resources.”

The HP ServiceONE program enables partners to:

  • Address customers’ dynamic needs and extend their market reach by selling and delivering a wide range of technology services including professional, contractual services as well as HP Care Pack Services across the HP hardware portfolio.
  • Improve margins and reduce risk with HP’s automated support technologies, such as Insight Remote Support.
  • Increase sales by working closely with HP on joint sales opportunities including closing sales, marketing services and solving technical challenges. HP aims to serve as an extension of the partner’s team, providing technology expertise and capacity as needed.
  • Boost profitability by selling and delivering higher-margin HP-branded services.
  • Enhance customer satisfaction and loyalty by attaching support services to infrastructure solutions and delivering a consistent, reliable customer experience.

New partner designations

HP has also streamlined the services program to simplify contracts and reward metrics for partners. Now offering two categories — ServiceONE Specialist and ServiceONE Expert, the premier partnership level — partners are able to grow their services business through exclusive rebates, discounts and management tools.

“We are always looking to grow our services business and HP ServiceONE is making that a reality,” said Roland Heidersdorf, chief operating officer of AG, an HP partner based in Germany. “Enhancements to delivery options allow us to bring more solutions to our customers, which in turn helps us increase overall sales and improve margins.”

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