Canon will be celebrating the Power of Image at photokina 2012, with its biggest-ever presence at the world’s premier imaging show. Celebrating photography’s Power to Connect, the Canon stand looks beyond individual products to a world where they connect to the cloud and each other, and where powerful images transcend language and cultural boundaries. The result is an environment that celebrates photography and reflects the powerful role it plays in people’s lives – from the moment of capture, right through to printing and sharing images, with both friends and family.
“We’re incredibly passionate about the power of image, and photokina is the perfect place to share that passion” said Rainer Fuehres, Head of Consumer Imaging, Canon Europe. “This is our biggest-ever presence at the show, and our booth is designed encourage photographic creativity. We also want to celebrate the beauty of photography, and to explore how the power of image connects people across the world.”
Canon’s stand at photokina 2012 is a diverse, interactive space designed to inspire and educate. Visitors can celebrate 25 years of powerful EOS images, while Canon ambassadors including Thorsten Milse – just back from a polar region expedition – will be hosting on-stand seminars to discuss their own shooting experiences and techniques. World-famous videographer Philip Bloom will also offer a daily account of the techniques he uses to tell stories with the new Cinema EOS System.
Cementing its position as the pioneer of DSLR movie shooting, Canon will also be offering insight into the latest DSLR videography techniques in its role as premium partner of the photokina ‘shoot movie Park’. Aspiring videographers can visit the park to develop their skills, get hands-on with the EOS 5D Mark III, and receive advice from professional videographers Lawrence Richards and Richard Walch.
Canon’s booth will be located in Hall 3.2, where visitors can get hands-on with thevery latest models in the company’s industry-leading product range. Product experts will provide guidance on everything from entry-level compacts to professional DSLRs, as well offering the first public showcase of the EOS M – Canon’s first-ever compact system camera. Visitors will also be able see full demonstrations of Canon’s home printer range, showing them how to make the most of their digital and online images. Those not attending the show can keep up to speed via Canon’s Facebook page and YouTube channel, where videos will provide a summary of each day’s events – ensuring everyone can experience the Power of Image at photokina 2012.