Samsung presents ‘Camera. Reborn.’ the GALAXY Camera

A best in class, first-to-market Android 4.1 Jelly Bean camera with wireless network connectivity – letting users shoot, edit and share images easily anywhere, at any time

October 19, 2012

A best in class, first-to-market Android 4.1 Jelly Bean camera with wireless network connectivity – letting users shoot, edit and share images easily anywhere, at any time

Samsung Electronics a leader in digital media and digital convergence technologies has today announced the launch of the GALAXY Camera. Developed to fit the changing ways we communicate, the GALAXY Camera combines high performance photography with the latest Android 4.1 platform – Jelly Bean, and wireless network connectivity, creating a brand new type of device.

“Today we are doing more with less and as a result, people are using their smartphones not only primarily for calls and connectivity but also for enhanced functionality – including the likes of a camera,” says George Ferreira, VP and COO of Samsung Electronics Africa. “In fact, the ability to take professional photos and to customise communications has become a critical consideration when choosing a device globally and in many cases across Africa. It is for this reason that we have bridged the gap in the market through the GALAXY camera – offering consumers the ability to do just this, take photos, customise their communications and obtain instant gratification through the sharing of experiences – wherever they are.”

The Samsung GALAXY camera, boasting the latest Android platform – Jelly Bean – is perfect for those consumers who wish to shoot, edit and share high quality photographs and videos easily and spontaneously from anywhere, at any time. Additionally, the device is great for multiple industries such as architects, interior decorators, fashion designers, tourism and the like – where the need to demonstrate work to consumers instantaneously is critical to turn around and productivity.

“The GALAXY Camera opens a new visual communication era and shifts a paradigm in communication. With the growth of social networking and the prevalence of smartphones and tablets, people today communicate faster than words. As we increasingly articulate our experiences through pictures and videos the GALAXY Camera has been created to lead the way in this new era of visual communication. Communication becomes more vivid and lively with high quality images and instantaneous sharing,” adds Ferreira.

Andy Rubin, Senior Vice President of Mobile and Digital Content at Google, congratulated the Samsung team on their launch. “When we first started work on Android, we envisioned building a smart camera that would take digital photography to the next level. The GALAXY camera is an innovative product that speaks to the openness and flexibility of the Android platform.”

The GALAXY Camera makes outstanding photography on the go. Users never again have to sacrifice picture quality if they want to edit and share their photos instantly. It easily outperforms any smartphone camera. The GALAXY Camera, boasting a 21x super long zoom lens and a super-bright 16M BSI CMOS sensor delivers pictures in brilliant quality. The device also features ‘Smart Pro’ technology, a series of modes that make professional-looking photography easy for anyone to achieve. What truly revolutionizes this photography experience is Android 4.1 Jelly Bean and wireless connectivity, which opens up the device to applications for photo-editing, sharing, and much more. Users will experience all of Samsung GALAXY Camera’s great features on a market-leading HD Super Clear LCD. With stunning clarity, incredible ease-of-use and unparalleled connectivity, the GALAXY Camera is the next step in imaging innovation.

Shoot stunning quality images
The GALAXY Camera’s ‘Smart Pro’ feature makes it easy to customise and recreate advanced photographic setups in just a few simple steps for stunning artistic results.. Using the easy-to-navigate menu system, users can choose from a series of preset scenario options which will automatically adjust the camera’s settings in order to capture the perfect photo. For example, the ‘Rich Tone’ setting delivers images with greater intensity – particularly effective for reducing overexposure in bright surroundings, while the ‘Light Trace’ setting automatically controls shutter speed for atmospheric night scenes full of light trails.

The GALAXY Camera’s 21x optical zoom can be controlled by either button or touchscreen, rendering long-distance pictures in a quality that users will be proud to share, while OIS ensures that images stay clear and crisp. The camera’s 16 Megapixel 1/2.3” BSI CMOS sensor captures images in brilliant colour and resolution, while the 23mm aperture lens delivers impressive wide-angle shots incomparable to regular smartphone pictures.

Enjoy your photos and videos on a world-leading display
The GALAXY Camera boasts a large and vivid camera display – a 4.8” (121.2mm) HD Super Clear LCD screen, which makes it a pleasure to shoot, share and edit images from the palm of the hand. Another advantage of smartphone technology is the Voice Control option which allows the user to control a number of functions such as ‘Zoom in’ and ‘Shoot’ through voice command. All these features are housed in a beautifully designed, ergonomic body with the GALAXY Camera’s minimal, organic design – complementing its easy-to-use professional features.

Edit and perfect images on your device
The GALAXY Camera includes a comprehensive set of 35 powerful photo-editing features through the ‘Photo Wizard’, allowing users to make professional quality edits on the go. The new features take advantage of the ultrafast quad-core processor and HD Super Clear LCD, giving access to a feature like Auto Face Calibration so edits can be made in precise detail and with ease. The ‘Video Editor’ also allows users to create and edit expert quality videos easily from the touch screen.

The GALAXY Camera also features ‘Smart Content Manager’, an innovative on-device organisation tool which intelligently creates folders, tags faces, and even suggests which pictures to delete when they don’t come out as desired. Thanks to the combination of wireless connectivity and Android 4.1 Jelly Bean OS, the internet capabilities of the GALAXY Camera are equal to those of the latest smartphone so that users can get even more enjoyment out of their device. In addition to the pre-installed applications from Samsung, users can browse the web and enjoy any applications from Google Play or Samsung Apps stores, such as Instagram. If users are not sure which app to download, a user can use ‘S Suggest’, to help them discover a new photo editing app or fun game to download.

Share your images anywhere, anytime
The camera’s convenient ‘Auto Upload’ feature will automatically save precious photos into the cloud via Samsung’s AllShare capabilities – the instant they are taken. The GALAXY Camera also allows users to share photos at the same time as they shoot them with ‘Share Shot’. As well as sharing to social networks and cloud services, users can also connect to a range of GALAXY devices including the GALAXY S III and GALAXY Note II for effortless and automatic sharing of pictures across the GALAXY family. The new device enables connection to 3G, allowing photo sharing and browsing anywhere. The GALAXY Camera also functions on Wi-Fi with Dual Band and Channel Bonding for extra speed. Connectivity is supported by a quad-core processor that enables fast web-browsing and multi-tasking, as well as high speed image processing without a significant impact on battery life.

“Samsung is leading the industry towards a new era in digital imaging by responding to evolving user needs for increased functionality and connectivity in mobile devices. Cameras now not only provide photo-taking capabilities, but a complete social experience,” concludes Ferreira.

The GALAXY Camera comes in a 3G and Wi-Fi version. For more information on GALAXY Camera, please visit http://www.samsungmobilepress.com