Planet F1 laps the competition during Malaysian Grand Prix

During the recent Bahrain Grand Prix, the number of site visits to Planet F1 spiked dramatically with an increase of around 30% on the day of the event.

May 7, 2013

During the recent Bahrain Grand Prix, the number of site visits to Planet F1, the largest independent F1 website in the world, spiked dramatically with an increase of around 30% on the day of the event. Furthermore, during the recent Malaysian Grand Prix, Planet F1, saw a record number of users when the site received 198,863 visits and 120,487 unique visitors on race day. This is the largest number of visitors in the website’s 10 year history and confirms its place as a leader in motorsports reporting.

Bringing fans lively, informed and entertaining coverage on the art of racing, PlanetF1 readers enjoy unbiased reporting on every Formula1 event around the globe, with live commentary and up to the minute action reported on the site and social media pages. They are able to create this independent arena as they form part of digital media company, TEAMtalk Media, and are therefore not owned or affiliated to a specific sporting federation.

Michelle Foster, editor of Planet F1, was not shocked by the amount of traffic the site saw during the Grand Prix. “As the love for Grand Prix has grown, we have continued to grow as a trusted website with both a loyal fan base and unique visitors who can trust us when it comes to providing accurate and entertaining coverage. What we have created and built up over the past decade is a platform where fans can express their views, catch up on news headlines and results and interact within our established social media communities.”

On the day of the Malaysian Grand Prix, Planet F1 was listed as the third most read South African published website, behind News24 and HowzitMSN, according to digital media company, Effective Measure. Beyond South Africa what we are seeing is a truly global growth of interest in this sport with top visitors for the site coming from the United Kingdom, United States, Australia and Canada.

“We are thrilled to have reached this milestone with the Malaysian Grand Prix and look forward to overtaking it soon!” concludes Foster. Aficionados can visit PlanetF1 at www.planet-F1.com, or subscribe to the entertaining monthly newsletter which gives a trackside view of the world of Formula1.