‘Single Ladies’ competition Winner to receive R300 000
Vodacom has recently launched a national competition in which the winning video clip of the Vodacom Fame ‘Single Ladies’ competition will star in Vodacom’s next television commercial and earn a cash prize.
The public will vote for their favourite video clip on the Vodacom website, either from a PC, MAC or WAP-enabled cellphone. The winner’s video clip will feature in the final Vodacom Fame advertisement in September, and walk away with a cash prize of R300 000 and a Samsung cellphone.
“We wanted to add an element of fun to our latest brand campaign, “says Enzo Scarcella, Vodacom South Africa’s Managing Executive for Marketing. We really want to engage with people in an interactive way and invite all South Africans to participate and contribute to our new Vodacom Fame brand campaign.”
The competition will run for 8 weeks, kicking off on 8 July and closing on 31 August 2009. The first runner up will receive R50 000 and the second-runner up R20 000. Each week the video with the most votes will win R10 000, and each week a randomly selected voter will win R5000. All these winners will also each receive a Samsung cellphone.