General31.08.2009

Walk-in signage printing

Print Station provides for small to medium businesses

HP’s Imaging and Printing group announced today that it has created the Print Station programme to provide access to professional graphics solutions for specialist print jobs such as signage, bespoke design, advertising banners and even billboards.

The Print Station programme offers a shop service for high-value print and design jobs for small-and-medium-sized business (SMBs).

HP is also hosting a Partner Conference in South Africa to work together with the HP Print Station store owners, enabling them to maximise the products and services available in stores nationwide.

The conference will be held on 28 and 29 August at Ingwenya Country Escape, just outside Johannesburg, and will provide various training sessions for the HP Print Station partners as well as strategic guidance for their individual Print Stations.

“The conference will allow all partners to work together, gain insight into the products we have to offer, and learn from the best practice principles which they can use in their own stores,” says Paolo Dal Santo, Print Station sales and programme manager for HP EMEA.

“South Africa represents a huge opportunity to deliver high-quality, professional print services to SMBs, that will complement their own in-house marketing activities. We are anticipating a huge growth opportunity  across EMEA within this year,” he says.

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