APC’s new strategic marketing manager for South EMEA

APC by Schneider Electric, a global leader in critical power and cooling services, has announced the appointment of Jacqui Gradwell as strategic marketing manager for South EMEA. She will report to strategic marketing director for EMEA, Vicente Chiralt.

Gradwell started her career at APC as marketing manager for Africa, a position she held for more than nine years. During this time, her regional focus was Africa, but she also had the opportunity to work with the Middle Eastern and Turkish markets for some time. Prior to joining APC, Gradwell was employed as product manager for APC by one of South Africa’s major distributors.

In her new role, Gradwell will be responsible for the marketing strategy, budgeting and planning for South EMEA, in collaboration with the APC country managers and the vice president for sub-Saharan Africa and the Middle East

“I look forward to continuing the energetic drive to create awareness and preference of the APC brand and its products among key decision makers, customers, partners and other influential parties in the South EMEA region,” says Gradwell.

Pierre Lintzer will replace Gradwell and take on the planning, execution and implementation of all marketing and communication responsibilities for APC sub-Saharan Africa.

Lintzer holds a Master’s degree in International Management from the Lille Graduate School of Management and joined APC a year ago as marketing and communication specialist. Prior to his appointment he was based in Paris, where he worked as international marketing and communication coordinator for the Mazars Group, an international, integrated and independent organisation, specialising in audit, accounting, tax and advisory services. Preceding this, he gained press, agency and marketing experience in London and Paris.

Gradwell will continue to work closely with Lintzer and the sub-Saharan Africa team.