General24.04.2012

Samsung’s Smart TVs Awarded Industry’s First Official Certificate for Smart TV Functionality

Samsung Smart TVs – ES8000 and ES7500 – acquired the industry’s first “Smart TV” certificate for fulfillment of the TÜV Rheinland’s standard including Smart Interaction and Smart Evolution features.

Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, today announced that TÜV Rheinland – one of the most trusted certification institutes in Europe – awarded its Smart TVs with a certificate for its Smart TV performance. TÜV Rheinland tested Samsung’s new flagship LED TV ES8000 and the ES7500, and thoroughly examined its various innovative features including voice and motion control and facial recognition.

Certificates determine future of Smart TV
The new certification poses a significant implication in the TV industry, by establishing new test criteria for Smart TVs, an ever growing TV category. – This certification of the TVs’ features ensures that consumers have trustworthy guides that they can refer to when buying a Smart TV. The Smart TV certificate covers both TV’s inherent features, picture quality – including brightness, contrast ratio, colours – and a variety of Smart TV services such as access to the Internet, e-Mail services, social media, web browsers, etc.

Samsung planning to apply for Smart TV certificates for all Smart TV product ranges
The particular Samsung Smart TVs – ES8000 and ES7500 – that offer special advanced features such as voice and motion recognition as well as hardware upgrades, are entitled to receive the “Smart TV advanced” certificate. In addition to this, Samsung plans to apply for “Smart TV” certificates for other Smart TV models, ensuring that consumers have independent guides to make informed decisions around their Smart TV purchase.

“Samsung is the first manufacturer to acquire the certificate for Smart TVs, which is recognised as the leading category in the next-generation TV market,” said Justin Shaw, Business Leader for Visual Display at Samsung Electronics SA. “Furthermore, as a global leader, Samsung is committed to delivering Smart TVs that will further enhance the user experience for consumers and this certification is certainly evident of this commitment.”

“Locally we will be launching this innovative range of TVs to our consumers in early May and we look forward to the opportunities that we believe this will open up for us, where the delivery of quality TVs that push the boundaries of technological innovation is business critical,” concludes Shaw.

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