General31.07.2012

Virgin Mobile South Africa – A Fresh Start

Virgin Mobile South Africa, now part of the Virgin Mobile Middle East Africa Group, announces plans to improve customer experience and revise its distribution footprint.  

It is a time for fresh thinking at Virgin Mobile South Africa.

Our company recently became part of the larger ‘Virgin Mobile Middle East & Africa’ group (VMMEA). An important benefit of this change for Virgin Mobile in South Africa is a renewed focus on delivering a true Virgin customer experience at every customer touch point.

The aim is to deliver an improved and differentiated customer experience by leveraging VMMEA best practice and investment in improved systems and processes across all aspects of Virgin Mobile South Africa’s operations.

This initiative has already kicked off and is expected to conclude during the first half of 2013 and all activity is geared towards delivering a brilliant experience – in store, online or over the phone.

As part of the plan to accomplish this, Virgin Mobile South Africa will initially reduce its store footprint to fewer stores in key locations in each region and then, over the next 18 months, roll out additional physical points of sale across South Africa that will manned by Virgin Mobile’s customer champs.

Virgin Mobile South Africa will be converting eight key stores from sales focused franchise stores into full service stores offering our entire range of products and services including sales, renewals, upgrades and customer service and advice.

The company will also be offering online sales and service through a new improved website and is exploring new, alternative sales channels that make sense for customers.

Virgin Mobile South Africa’s key store locations will be as follows:

Gauteng – Eastgate, Southgate, Key West and Cedar Square; Western Cape – Canal Walk; Kwa-Zulu Natal – Pavillion, Galleria; Limpopo – Mall of the North.

Customers can locate their closest Virgin Mobile store via our web site www.virginmobile.co.za or call us on (0741 000) 123 for more information.

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