Capture, connect and share with the Samsung NX Series Cameras

Share life in perfect detail with the NX1000, NX210 and NX20 – the world’s first SMART compact system cameras with built-in Wi-Fi connectivity

Samsung Electronics South Africa is breaking new ground with its awarding-winning NX Series comprising of three new compact system cameras (CSC) that pioneer built-in Wi-Fi connectivity: the NX1000, NX210 and NX20. Now professional quality images can be easily captured, shared and stored straight from your camera – wherever you are in the world.

Introducing the NX1000, NX210 and NX20 – the next chapter of the NX Series heritage
The innovative additions to Samsung’s NX Series represent the future in CSC technology: SMART cameras with built-in Wi-Fi technology that allows users to connect to wireless networks without any additional cards or devices. This feature continues the heritage of innovation that the NX Series has been consistently recognised for since the launch of the NX10 in 2010.

All three NX Series models feature a 20.3 Megapixel APS-C CMOS sensor, developed in-house by Samsung, to give high quality images in rich colour and detail. They are also fully compatible with the NX Series’ unique i-Function system, enabling users to control parameters using the lens itself, adjusting the image without ever having to move off target. With Samsung’s current range of nine lenses and professional accessories, the NX Series eco-system ensures that all imaging ambitions can be realised, whatever the user’s photographic speciality or interest.

Enhancing Samsung’s 2012 SMART Camera ecosystem, these latest additions to the NX Series have been designed to satisfy the needs of users of all abilities, whether an experienced professional or someone just looking to trade-up from their point-and-shoot.

The NX1000 is highly portable and its eye-catching compact design makes it as useable as it is attractive. Available in stunning White, classic Black or eye-catching Pink, it houses a feature-rich range of specs, with technology such as Smart Auto 2.0 and the Smart Link Hot Key – making it simpler than ever to shoot and share great images instantly.

The NX210 follows the NX’s design blueprint, with a premium metallic finish. Like its predecessor the NX200, the NX210 also offers a 3.0” AMOLED display for viewing images and Full HD movies in brilliant resolution. With easy access to Wi-Fi functions, the NX210 allows quick sharing with friends and family.

The NX20 is the perfect match for the enthusiastic amateur or professional photographer looking for a highly portable camera that gives the look and feel of a DSLR. This camera comes at a fraction of the size and weight, with the addition of an ergonomic grip to fit comfortably into the hand. Delivering impressive speed with its 1/8000s Fast Shutter, breath-taking images are shown on its 3.0” clear AMOLED swivel display, increasing visibility by approximately 20%. The NX20 also incorporates a range of functions and manual controls in order to deliver pro-standard pictures every time, including SVGA EVF so users can frame images like a professional.

Built-In Wi-Fi for simple sharing and saving
With Samsung’s latest SMART features, users can share pictures at the touch of a button, uploading to social networks including Facebook and Picasa, or emailing them to friends and family straight from their new NX Series camera. The cameras also offer further options for capturing and displaying images via other devices – this includes the ability to link to a Samsung smartphone to use as a remote viewfinder and the Samsung Mobile Link function to display images on devices such as tablets or internet-enabled TV.

Creative control now easier than ever
Pictures shared on the spur of the moment are no longer restricted to simply shooting and sending – with the creative features of the new NX Series cameras, Facebook pictures can be artistic without ever going near a computer. The ten Smart Filters and added Selective Colour function, for example, mean that users can adjust the look and feel of shots as they take them. In addition, all three cameras also feature Panorama and 3D Panorama, allowing the whole story to be told in one complete picture. With the Smart Panel featured on all the new models, settings and features can be easily accessed and applied, making creative photography easier than ever.

Says Matthew Thackrah, Deputy MD and Head of CE and IT Solutions at Samsung South Africa; “The three new additions to the NX Series mark an evolution in Samsung’s SMART Camera offering, demonstrating our understanding that digital imaging is about sharing the best moments, and not only about taking great pictures. Samsung is paving the way, introducing the world’s first SMART Compact System Cameras for professional images that are worth showing off.”

“With the inclusion of built-in Wi-Fi connectivity, our customers can now share pictures and videos straight from their NX Series camera. More importantly, however, the NX Series camera’s wireless connectivity does not mean sacrificing fantastic image quality – you can now have the best of both at your fingertips. This dedication to innovation will make Samsung a leader in the SMART Camera market,” concludes Thackrah.