Differentiated product lines offer performance enhancements tailored for distinct customer segments
Lenovo (HKSE: 992) (ADR: LNVGY) today announced a lineup of new Android tablets, offering configurations and form factors to match consumer needs for both ultra-portable tablets and multimedia performers. The portfolio, which also boasts unique connectivity features, will be available in markets globally from Q2 2013. Each product from the range offers a specific configuration tailored for a distinct user group, with leading specifications in their class and pricing that is competitive.
The range starts with two new A-series tablets, 7” devices, designed for optimal mobility while still packing a performance punch. The A1000 is ideal for first-time tablet buyers and features enhanced audio, while the A3000 offers quad-core processing for speedy performance whether for gaming or web-browsing. Alongside these models, Lenovo also announced the new 10” S6000, which offers extended I/O options, a large, vibrant screen and a super-slim profile that ensures you will be the envy of the coffee shop while you enjoy movies and games.
“Our latest Android tablet family is perfectly matched to meet our customers’ demands. We’ve noted that 7” tablets are well accepted, particularly by young, active users who are always on the go, so we’ve created devices that address these customers’ needs, as well as devices for more demanding gamers and multimedia users,” commented Chen Wenhui, Vice President Lenovo and GM Mobile BU, “We are confident that our Android family will appeal to customers across the world as we’ve made them highly accessible and flexible to serve multiple needs and budgets.”
S6000, Mobile “Home Entertainment” Center
As tablets have continued their march into the mainstream, increasing demands with regards to larger screen devices has raised the bar for tablet makers. Lenovo has responded with the S6000, a sleek and powerful option for customers looking for a device that switches seamlessly from entertainment to social media and beyond. Powered by the MTK 8389/8125 1.2 GHz quad-core processor, the S6000 shines as a multimedia and gaming tablet fronted by a 10” IPS 1280X800 display with a wide, 178-degree viewing angle, micro HDMI port and digital microphone. The S6000 also offers a number of additions to optimize its performance as a connectivity tool for social networkers including optional HSPA+ and a substantial battery that allows for 8+ hours of continuous WiFi web browsing. Even with these specifications though, the S6000 does not lose track of style and convenience; it is all tied together in a super slim (8.6mm) and light (560g) frame that feels good and helps you look good.
A3000, Full Performance in a Compact Package
In today’s connected world, devices must be mobile, without skimping on performance. The A3000 bristles with specifications you would expect from a much larger device, all packed into a 7” form factor that won’t weigh you down. Powered by a 1.2GHz quad-core, MTK processor, the A3000 optimizes the user experience for games, video, photo-sharing and web-browsing, offering seamlessly fluid navigation and highly responsive performance. The benefits of the 7” form factor are not ignored on the A3000 either. The tablet, which sports an IPS 1024×600 screen, weighs in at less than 340g and is only 11mm thick, ensuring that you are not weighed down, even when carrying a trove of apps and content on the device’s extensive memory, which can be extended to 64GB with the external micro-SD card. Optional 3G HSPA+ support ensures you stay connected when you’re on the go with this ultra-portable tablet.
A1000, Pocket Studio with Dolby®
The A1000 delivers an audio experience normally reserved for more expensive tablets in a 7” device. With Dolby Digital Plus integrated into the device and large, front-facing speakers that ensure the sound is directed at your ears rather than the floor, the A1000 is perfect for music lovers and those seeking a “pocket studio” for either music or movies. The A1000 runs Android Jelly Bean 4.1 on a 1.2GHz dual-core processor and has on-board storage of up to 16GB, extendable to 32GB with a micro-SD slot, so you can load your content up and take it with you to the gym, the office or anywhere you want to experience high-quality sights and sounds. It also comes in either black or white, allowing you to customize your pocket studio to your lifestyle.
Lenovo Mobile Access
All the new Android tablets come with Lenovo Mobile Access, a unique service that allows users to connect instantly “out of the box”. When customers first power up the S6000, A3000 or A1000, they will see an icon indicating Lenovo as their access provider. Without having to set up a special data plan, you can immediately start browsing web pages, accessing your email and sharing content with friends using HSPA+ 3G access or through WiFi according to your specific configuration. When the initial Lenovo Mobile Access service expires you will be prompted with the option to easily renew your plan or select an alternative service. Currently Lenovo Mobile Access is available in most major countries in Western Europe including Austria, Belgium Denmark, France, Germany, Ireland, Italy, the Netherlands and the United Kingdom.
Pricing and Availability
The newest Android tablets will be available worldwide from Q2, 2013. Although pricing varies according to market, configuration and model, each tablet in the range is competitively priced to ensure maximum accessibility to a premium user experience for all customers.