General6.03.2013

Anti–Virus alone is no longer enough!

Kaspersky Endpoint Security for Business Delivers Deeper Protection and Seamless Manageability to IT Departments Besieged by Cybercrime and Changing Business Demands

Kaspersky Lab, the world’s largest privately held vendor of endpoint protection solutions, unveiled its new generation of business security solutions, at a local event that took place in Johannesburg yesterday afternoon, designed to help businesses overcome the latest security threats and challenges that exisit, in managing a secure, efficient network.

Endpoint Security for Business (KESB), the company’s new flagship corporate security platform for businesses, has been built to provide the industry’s best protection from advanced malware and cybercrime, and also to combat another common enemy of IT security – complexity.

Says Eugene Kaspersky, Chairman, CEO and Co-Founder of Kaspersky Lab: “We’ve entered the age of high-profile targeted attacks, with sophisticated espionage tools becoming more and more widespread. Cyber-espionage is becoming the most serious threat there is for businesses, and just about any enterprise can be attacked, regardless of its size or market share. All organisations have data that’s valuable to cybercriminals, which in turn can be used as “back stairs” to reach other companies. An intrusion may come either from a cyber-criminal seeking personal enrichment, or a nation state looking to steal proprietary or classified information. Every decision maker should keep all this in mind when building a company’s IT security infrastructure.”

New IT Department Realities:
The fundamental mission of the IT Administrator today hasn’t changed much, however there are more obstacles along the way. Organisations of all sizes deal with these challenges, but small-to-midsized businesses suffer from an additional hurdle: lack of resources and expertise to manage these new demands. In addition to sophisticated malware targeting businesses on a daily basis, IT Administrators must now account for new complexities that include:

  • Smartphones and tablets used to access the company network from anywhere in the world – along with the concept of Bring Your Own Device (BYOD)
  • Employees who wish to use their mobile devices and PCs to get their work done
  • Confidential data moving freely within the company network, or outside of the network via laptops or USB thumb drives
  • Finding and patching holes in user applications and operating systems.

Says Vasily Dyagilev, Managaing Director of Kasperskly Lab Emerging Markets who was in South Africa yesterday: “These new technology realities have left IT Administrators in corporates struggling with related security concerns, and in most cases, they are forced to evaluate, purchase, install and manage a new tool for each scenario. Mobile Device Management, Systems/Patch Management, Data Encryption and more – these new tools get cobbled together with existing anti-malware technologies, leaving IT Administrators with a network that’s more complex to manage, but not necessarily more secure!”

The new challenges of organised cybercrime and a boom in employee-owned devices have made protecting business data tougher than ever. To simplify and secure business of all sizes, Kaspersky Endpoint Security for Business comes with a number of new and improved technologies that allow IT Administrators to See, Control, and Protect their network. 

See, Control & Protect - Overcome Business Security Challenges

See, Control & Protect – Overcome Business Security Challenges

Adds Dyagilev: “Kaspersky Endpoint Security for Business is the first true security platform built from the ground up, offering a business critical combination of deep protection, efficiency and seamless manageability.”

Kaspersky Endpoint Security for Business offers businesses Mobile Security and Device Management, Data Encryption, Endpoint Control Tools and Systems Management – all managed from Kaspersky Lab’s Security Center – the powerful administrative console unifies every aspect of Kaspersky Lab’s endpoint, file server and virtual infrastructure protection under one ‘pane of glass.’

The job of the IT Administrator is to build and maintain a network that allows its workers to be more productive; one that is stable enough to never fail but agile enough to incorporate the newest technologies and devices, and which operates within the budget constraints of management. But while these goals are consistent across all business types, no two organisations are the same. Therefore, Kaspersky Endpoint Security for Business was also built with the SMB in mind, offering premium protection technologies without the need for new budgets or manpower resources to manage them.

Concludes Dyagilev; “Available for purchase today in specialised bundles for businesses of all sizes, Kaspersky Endpoint Security for Business is a single, unified platform, created by Kaspersky Lab’s engineers from a single code-base, which delivers protection in a way that other security products cannot. Through ONE platform, ONE console, and at ONE cost, IT Administrators can see, control and protect all systems and endpoints in the network, whether it’s a PC down the hall, a virtual machine in another office, or a missing smartphone across the country.”

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