General19.03.2013

Nashua Mobile partners with Porsche Design

The flagship Porsche Design retail store in Johannesburg has selected Nashua Mobile as its exclusive cellular service provider partner for the iconic Porsche Design P9981 BlackBerry® smartphone.

Lovers of luxury brands will be able to purchase voice and data contracts for this stylish premium device through Nashua Mobile when they visit Africa’s first Porsche Design retail store in Hyde Park Corner. The contracts will include the cost of the device and will offer a range of options across all of South Africa’s major network operators.

The Porsche Design P9981 BlackBerry smartphone received the prestigious `Smartphone of the Year 2012` award in the renowned Plus X Awards. The instantly identifiable smartphone includes a premium forged stainless steel frame, rich, genuine leather backing, BlackBerry QWERTY keyboard and a large, luxurious full-touch screen.

The device is packed with powerful new features like Liquid Graphics technology, a fast BlackBerry Browser, Augmented Reality and Near Field Communication (NFC) technology.

Says Mark Taylor, CEO of Nashua Mobile: “We are proud to be associated with the Porsche Design. Our customers will love the luxury retail experience that this Iconic Brand has to offer, as well as the beautiful design and engineering of the Porsche Design smartphone, which combines the classic luxury and clean lines, instantly recognisable as a Porsche Design product with the innovative technologies of the BlackBerry device.”

“Porsche Design’s partnership with Nashua Mobile will make the Porsche Design smartphone from BlackBerry, an engineered statement of luxury, more accessible to South Africans, as it is now available on contract for the first time in SA,” explains Michael Griffin, Executive Director of Porsche Design in South Africa.

Nashua Mobile will partner with Porsche Design for all future Porsche Design mobile phone launches.

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