Cellphones have become a focal point of our lives, whether they are for business or personal use. They are communication channels with family and friends, sources of news as you browse the internet, your on-the-go office, and entertainment hubs with all your favourite series, movies or mobile games. In order for you to enjoy all of these things, and much more, a cellphone must offer a smooth, efficient, and effortless user experience, and this is brought about by a number of different specs and features incorporated into the cellphone. Here are TECNO’s top tips of what to look for in a cellphone when considering which new one to get.

Ample Processing Power and Storage Space

The heart of any amazing mobile experience is the engine that is powering the phone. Does it offer an efficient and powerful performance and how does it translate to a smooth and efficient user experience? This is a combination of the phone’s chipset (the engine of the phone) and the amount of random-access memory (RAM) and read-only memory (ROM) that the device has. For example, TECNO’s new SPARK 10 Pro is driven by a powerful MediaTek Helio G88 chipset and comes with 256GB ROM and 8GB RAM (expandable to up to 16GB RAM).

TECNO’s newest phones, including the SPARK 10 5G, also come with a technology called Memory Fusion. This draws unused ROM and channels it for RAM operations. By allocating more storage to RAM, this boosts the device’s performance by enhancing multi-tasking capacity, allowing for seamless switching between applications that are running concurrently in the background, quickly retrieving frequently accessed files and apps, and stabilising the phone’s systems for more sustainable performance and longer battery life.

Storage space is also something important to look at. The higher the ROM, the better, illustrated by the new SPARK 10C that has 128GB ROM. There is nothing more frustrating than running out of space on your device for all your apps, games, pictures, videos, and files, especially if you are a selfie fanatic!

A-grade Camera Setup

Speaking of selfies, a good quality camera setup is another feature to look for, if you are intending to capture special moments in your life through photos and videos. Looking at the number of megapixels is a good start, but it goes much deeper than that. The number of cameras the device has, sensor size, flash setup, different types of lenses, image stabilisation, aperture, and editing functions are all things to consider. Most current smartphones have decent camera setups, with the technology doing most of the work for you, and the good news is that mobile companies are constantly innovating and refining to bring even more advanced camera systems. TECNO is one such example, with the tech giant bringing a 32MP selfie camera with its SPARK 10 Pro. This is accompanied by adjustable dual flash, which translates to superb selfies no matter the lighting conditions. The device also has a 50MP rear camera (also with adjustable dual flash).

Next Level Visual Experiences

If you love watching series and movies or playing games on your phone, then a larger screen size adds to the visual experience. The refresh rate the device has is also something to ask about as a higher one makes content displayed look and feel smoother and sharper. The SPARK 10 Pro, for example, has a 6.8-inch FHD+ display with a refresh rate of up to 90Hz, giving the user a stunning visual experience, while the SPARK 10 5G boasts a 6.6-inch HD+ display, also with a 90Hz refresh rate.

A Bigger Battery is Better

A larger battery included in a phone has more capacity and, depending on the power intensity requirements of the user, should deliver longer phone usage. In most phones nowadays, you will find a battery sized 4000mAh to 7000mAh. For most requirements a 5,000mAh is a good battery size to aim for, hence its inclusion in TECNO’s newest phones, including the SPARK 10 5G, SPARK 10 Pro, SPARK 10C, and SPARK Go 2023.

Aesthetics and Pricing

Aside from top-tier technology, another element to a phone is the look and feel. Does it look pre-eminent? And do you enjoy holding it in your hands? TECNO’s SPARK 10 Pro brings sleek and trendy design, featuring a hard-wearing, starry glass back panel, resulting in a premium look and a comfortable feel. The SPARK 10 5G is also stunning to look at and comfortable to hold.

In these tough economic times, pricing should also be top of mind. You want great value for money with a phone cost that isn’t going to destroy your bank account. Comparing how much you are spending with what you are getting in terms of features and specs is a good measure of this. TECNO’s range of new phones, which recently arrived in South Africa, all bring an affordability factor.

Five New Choices for South Africans

These phones include the SPARK 10 Pro, SPARK 10 5G, SPARK 10C, SPARK Go 2023, and POP 7.

They are all available from select TECNO retail partners, including Ackermans, Edgars, Game, Jet, Makro, Mr Price, TFG, and Vodacom (availability varies per retailer and per model and while stocks last) for a recommended retail price of R6,999 for SPARK 10 Pro, R5,499 for SPARK 10 5G, R3,499 for SPARK 10C, R2,499 for SPARK Go 2023, and R1,999 for POP 7.

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