Gary Allemann, MD at Master Data Management will highlight the importance of the Business Data Glossary and explore some of the international trends affecting the glossary.

Tough economic conditions, increased regulatory oversight and increased competition are three key challenges facing the insurance industry, and Gary Allemann, MD at Master Data Management, will discuss these issues and more at the TCI Insurance Summit 2016.

The value of data to marketing has become ever more apparent, and in order to leverage the advantages of data driven marketing, technology is an essential enabler.

South African companies can now take advantage of the eLearningCurve data management education and certification curriculum, available from Master Data Management.

Database marketing is the process that makes use of data to deliver marketing messages to specific target markets.

Master Data Management has announced that the vendor has won the Data Management Review 2015 “Best Data Governance Solution” Award.

If the ultimate goal in database marketing is tailoring a specific message to a target audience of one, how do marketers achieve that?

The importance of sound data is increasingly recognised as a business differentiator. Yet, according to IT analyst, Gartner Research, one third of all big companies will experience a data related crisis that threatens the survival of the business within the next few years.

Data is now widely acknowledged as an asset and as such, businesses are increasingly embarking on data governance strategies, enabling them to understand the financial value that their data holds and the associated risk that goes hand-in-hand with this.

Quality data is the foundation of many business initiatives and goals including Enterprise Resource Management (ERP), Customer Relationship Management (CRM), Big Data, and Master Data Management.