In the current era of hyper-personalisation, a blanket approach to marketing is simply not effective.

Sometimes, particular data are private, and in other contexts, it is not. That means that, to comply with PoPIA, a data-centric approach to data security must be applied that takes the purpose for which data is being used, and who is accessing it, into account.

Join Master Data Management, in collaboration with Precisely for a webinar on making better business decisions with data you can trust.

Join Master Data Management, in collaboration with Precisely for a webinar on Keeping the Pulse of Your Data: Why You Need Data Observability to Improve Data Quality.

Join Master Data Management, in collaboration with Precisely for a webinar on unlocking new business insights using addresses and data enrichment in Snowflake.

You may not be able to prevent a data breach from happening, but you can take steps to safeguard your personal information and minimise the risk of identity theft.

It is fair to say that most organisations are using the cloud today – either as an aggressive “cloud-first” strategy or on an ad hoc, case-by-case basis. In either case, it is fair to say that very few organisations have standardised on a single cloud provider, with most adopting some form of hybrid cloud strategy.